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WWE is extremely happy with how their Night of Champions event went over the weekend.
Live, the event set a new record for merchandise sales in Saudi Arabia.
In terms of viewership, WWE Night of Champions scored the highest viewership of any premium live event in Saudi Arabia to date, surpassing the previous record, which was last November’s Crown Jewel featuring Roman Reigns vs. Logan Paul by 18%.
Over the weekend, WWE’s YouTube channel also surpassed 95 million subscribers. This places them above any other sports league with more than 90 million subs. The NBA has 20.6 million. The NFL has 11.2 million. MLB has 4.36 million. UFC has 16.1 million.
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