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Bloomber reported that John Cena is one of many celebrities co-founding a new premixed cocktail brand called Thomas Ashbourne debuting this month. Cena joins other celebrities such as Sarah Jessica Parker and Rosario Dawson to name a few. Each celebrity will have a ready to drink cocktail attached to them for product development and promotion. Cena's drink will be an old-fashioned.
Cena mentioned he spent the last 18 months developing his drink with Thomas Ashbourne, and credits his interest in bourbon to his days in WWE.
"I got a lot of my business education after the events, being able to sit with the people I’ve watched and admired and we’ve shared beer and bourbon and a bunch of stories. That actually brought me here."
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