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NEW WWE TRADEMARK, ROCK ON XFL-CFL

WWE have applied to trademark 'Subculture' for:

"G & S: Entertainment services, namely, wrestling exhibitions and performances by a professional wrestler and entertainer rendered live and through broadcast media including television and radio, and via the internet or commercial online service; providing wrestling news and information via a global computer network; providing information in the fields of sports and entertainment via an online community portal; providing a website in the field of sports entertainment information; fan club services, namely, organizing sporting events in the field of wrestling for wrestling fan club members; organizing social entertainment events for entertainment purposes for wrestling fan club members; providing online newsletters in the fields of sports entertainment; online journals, namely blogs, in the field of sports entertainment."

The Rock commented on the XFL-CFL discussons:

The CFL changed my life.

When you have nothing and you’re scratching and clawing for everything you can get - all in the spirit of making your football dreams come true.

You become the hardest worker in the room.

You will not be denied.

I knew in my heart I was going to make it in the CFL - and parlay that into a very successful career in the NFL. Maybe even win a Super Bowl...

But neither of those dreams came close to coming true.

Truth is, I just wasn’t good enough and it wasn’t my time.

The CFL sent me home. I was still grateful to a man who would eventually become a mentor and friend, Wally Buono for even giving me the opportunity.

I had $7 bucks.

But it’s funny how sometimes life comes full circle.

Now I’m back. Same hungry kid, but much different man.

As an owner of the XFL, our discussions with the CFL have been very exciting. There’s a real pulse here because you can feel the unique

opportunity we can potentially create together.

Wherever it all leads, I can tell you this one is personal to me and is driven by all my passion - because me being cut by the CFL was the greatest thing that happened. It set me on a path that years later would lead me right back to the league.

To help create even greater and bigger opportunities for all our players and all our fans.

As an owner who’s had his hands in the dirt - my loyalty will always lie with the players and fans.

I’ll keep you posted as our XFL/CFL discussions unfold. Got your back. 

So yes, the CFL changed my life, in ways I could’ve never imagined 

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