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WWE issued the following statement to PWInsider.com:
“Much like Disney and Warner Bros., WWE creates, promotes and invests in its intellectual property, i.e. the stage names of performers like The Fiend Bray Wyatt, Roman Reigns, Big E and Braun Strowman. It is the control and exploitation of these characters that allows WWE to drive revenue, which in turn enables the company to compensate performers at the highest levels in the sports entertainment industry. Notwithstanding the contractual language, it is imperative for the success of our company to protect our greatest assets and establish partnerships with third parties on a companywide basis, rather than at the individual level, which as a result will provide more value for all involved."
WWE EDICT COVERAGE
WWE INFORMS TALENTS THEY CANNOT USE THEIR OWN NAMES AND LIKENESS WITH 'THIRD PARTIES' IF WWE DEEMS IT 'DETRIMENTAL' TO COMPANY
by Mike Johnson
9/4/2020 5:27 PM
POLITICIAN ANDREW YANG TAKES AIM AT WWE, VINCE MCMAHON AFTER NEW TALENT EDICT
by Mike Johnson
9/4/2020 11:12 PM
FALLOUT OF WWE'S NEW EDICT, WHO THEY WERE SPECIFICALLY TARGETING AND MORE
by Mike Johnson
9/5/2020 9:07 AM
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