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Anthem issued a press release today announcing the hire of Peter Einstein as the new Chief Operating Officer of Anthem Sports & Entertainment, which includes Impact Wrestling.
We are told that the hiring does not mean any changes to the Impact management team, headed by Ed Nordholm, Don Callis and Scott D'Amore.
The official announcement reads:
Peter Einstein Joins Anthem Sports & Entertainment as Chief Operating Officer
LONDON | TORONTO – Anthem Sports & Entertainment Corp. is pleased to announce that Peter Einstein has joined the company as its Chief Operating Officer.
Einstein has enjoyed a long and distinguished career in the media industry with more than 35 years as a senior executive and entrepreneur. He will now bring this extensive experience in media operations and global relationships to Anthem, leading and developing Anthem’s operations with a focus on expanding assets to new markets and platforms.
Einstein started his career at MTV, where he spent 16 years in the U.S. and Europe, including launching and running MTV Networks Europe. He then spent a decade as President of Showtime Arabia (now OSN), the Middle East’s premier satellite television platform, before setting up Einstein Media Consulting Partners (EMCP) in 2007.
EMCP is an advisory, investment and consulting firm, specializing in media, technology, entertainment and communications. It was one of the first investors in GINX Esports TV, which is now the world’s largest TV channel of its kind, where Einstein still serves as Chairman.
“The addition of Peter to our team signals our commitment to continued growth as a sports media and entertainment company, targeting passionate communities and surveying premium content,” said Leonard Asper, CEO and founder of Anthem. “Peter brings incredible expertise and experience to our company, including in global operations and digital media, which is key as we expand and develop our assets across all platforms. I couldn’t think of a better person to add to our executive suite.”
Einstein added: “I am thrilled to be joining Leonard and Anthem at this critical juncture in its growth trajectory. We have an excellent team and a wealth of opportunities before us, and I am looking forward to focusing and driving the company as it executes its expansion strategy.”
About Anthem Sports & Entertainment Corp.
Anthem Sports & Entertainment Corp. is a global sports and entertainment media company with offices and studios in New York, Toronto, Los Angeles and Nashville. Anthem’s portfolio includes Fight Network, the world’s premier combat sports channel now broadcasting in the U.S., Canada and over 20 other countries, IMPACT Wrestling, one of the world’s leading wrestling promotions seen in 120 countries and specializing in television programs, events, products, merchandise, music, as well as the management and promotion of professional wrestlers, GameTV, featuring game shows, reality series, movies and sports available in over 9 million homes, Fantasy Sports Network (FNTSY), the world’s first and only channel dedicated to fantasy sports, and Edge Sport, an extreme and action sports network recently launched in Canada in partnership with IMG. Anthem also has a significant ownership interest in Pursuit Channel, one of the top outdoor channels in the U.S. available in 45 million homes and on digital platforms.
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