The survey was designed to see how familiar fans were with NXT, what aspects of NXT fans enjoyed, then asked them to rank the enjoyment factor of the same aspects for the main roster.
One of the survey questions asked fans to pick which of the following terms described NXT and then the main roster: Energy, Authentic, Hardcore, Fantastical, Unique, Hokey, Excitement, Dangerous, Wrestling, PG-rated, Shocking, Quality, Technique, Wholesome, Fun, Unpredictable, In-Ring Action-Driven, Social, Action, Nostalgic, Mindless, Giving Promos, Intense, Passion, Old School, Imaginative, Safe, Success, Family friendly, Potential, Story-Driven, Younger, Cutting Edge, Real, Simple, Fast Paced, Mainstream, Traditional, Gritty.
The survey also asked questions about what fans liked and disliked the most about the WWE and WWE NXT products, allowing fans as much space as they wanted to contribute their opinions.
The survey also sought to see how much money fans spent on NXT live event and merchandise vs. the main roster.
The survey then asked whether WWE or WWE NXT did a better job (or an equal job) at the following:
*Seeing good rivalries/match-ups
*Feeling part of a large group of passionate fans
*Getting an appropriate amount of surprises
*Being amazed
*Being amused
*Being entertained
*Having a great show to watch with family
*Having a great show to watch with friends
*Seeing a wide variety of Divas
*Seeing enough of my favorite Divas
*Watching athletic moves and maneuvers
*Seeing the quality of in-ring wrestling I want
*Hearing compelling dialogue/promos
*Getting the right mix of unique characters
*Seeing a wide variety of Superstars
*Watching interesting stories play out
*Seeing enough of my favorite Superstars
So, as WWE seeks to improve their product, they are looking at what elements NXT is providing that the audience may enjoy more and how much of an impression the NXT brand is already making on their overall audience.
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