PWInsider - WWE News, Wrestling News, WWE

MORE ON WWE'S NEW DEAL WITH WAL-MART, MIZ, WRESTLEMANIA, SIN CARA AND MUCH MORE

The Wal-Mart/WWE Studios deal gives Wal-Mart the exclusive rights to That's What I am, Breaking the Rules, Blood Brothers, Killing Karma and one additional film, which I would assume to be Barricade. Basically Wal-Mart will heavily promote the DVD and Blu-Ray releases and then have a 90 day window to sell them exclusively. The deal was a major goal for WWE and in fact, the only reason the WWE Studios arm is still doing theatrical releases was to insure Wal-Mart would carry their titles in stock. So, mission accomplished.

WWE has a HUGE media day planned for Friday 4/1 in Atlanta, GA as they'll have a good portion of the roster at the Georgia Dome available for interviews.

The Chicago Tribune has an article on David Otunga today, discussing his background growing up in the city, his WWE run, his marriage to Jennifer Hudson and more. It's a really good piece you can read at this link.

Guillermo sent the following....The Miz is part of a 64 man March Madness Style tournament to select the best peson to ever compete in an MTV Challenge, he is currently seeded at 10 in the Gauntlet Region. To vote, click here.

Steven Fernandes reporting....The updated card for the RAW house show in Winnipeg, MB on May 27th lists the following match for the US Championship - Daniel Bryan vs. Sheamus. vs. John Morrison vs. Dolph Ziggler w/Gail Kim. Don't know if it's an error on the event website or a turn coming up for Kim. Also, Sin Cara's name has been removed from the lineup. It could be another error though, as the match he was advertised for is still a Tag Team match, but Evan Bourne doesnt have a partner listed (versus The Nexus).

The USA Network issued the following:

USA SLAM DUNKS WEEKLY RATINGS WIN

NEW YORK, NEW YORK – Despite tough competition including the first week of the NCAA Men’s Basketball Tournament, USA was easily this week’s top cable network in prime P25-54 (1.36 million, +30% over #2 TBS), P18-49 (1.22 million, +10% over #2 TBS), total viewers (3.45 million, +42% over #2 Disney Channel), and household delivery (2.58 million, +44% over #2 Disney Channel) while bringing in the week’s biggest household coverage rating in basic cable prime (2.57, +0.77 over #2 Disney Channel).

USA also captured the total day crown, delivering cable’s biggest P25-54 audience (607,000, +6% over #2 TNT).

* FAIRLY LEGAL’s second to last episode of the season brought in the show’s 2nd biggest total viewers audience yet, breaking 1.5 million in P25-54 and 4 million total viewers. FAIRLY LEGAL was Thursday’s top scripted telecast on cable among P25-54 (1.53 million), total viewers (4.04 million), and households (3.11 million) and the top drama among P18-49 (1.21 million) and P18-34 (350,000). In the Thursday 10pm hour, FAIRLY LEGAL beat ABC in delivering total viewers and households while delivering more F18-49/F25-54/total females than CBS and more males in every demo (M18-34/18-49/25-54/total males) than ABC.

* WWE MONDAY NIGHT RAW continues to build in key demos, delivering its biggest P25-54 audience (2.76 million) for the series since 3/29/10 (the night after Wrestlemania), the biggest F18-34 audience (466,000) since 3/1/10, the biggest P18-34 (1.42 million) and P18-49 (2.88 million) audiences since 1/4/10, and the largest M25-54 audience (1.86 million) since 9/7/09. WWE Raw was the #1 show of the night Monday, taking the top two telecasts among P25-54, P18-49, P18-34, total viewers (5.68 million), and households (3.67 million). Nothing else on cable that night delivered over 2 million in P25-54, 2 million in P18-49, 4 million total viewers, or 3 million households.

* In WWE Raw’s 9pm-11pm time period it delivered more male viewers across the board (M18-34/18-49/25-54/total males) than anything else on television, broadcast or cable, while coming in second only to ABC in P18-34 delivery and beating FOX in P18-49. In the 10pm hour, WWE Raw was second only to ABC in delivering P18-34, P18-49, and F18-34 as well as being #1 in all male demos. WWE Raw delivered more M18-34 than anything on television, broadcast or cable

USA Network is the #1 network in all of basic cable and is seen in over 102 million U.S. homes. A division of NBC Universal, USA is the cable television leader in original series and home to the best in blockbuster theatrical films, acquired television series and entertainment events. The award-winning USA website is located at www.usanetwork.com. Characters Welcome.

USA Network is a program service of NBC Universal Cable a division of NBC Universal, one of the world’s leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience.

If you enjoy PWInsider.com you can check out the AD-FREE PWInsider Elite section, which features exclusive audio updates, news, our critically acclaimed podcasts, interviews and more by clicking here!

• Tweet