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WWE TO GET SERIOUS IN CHINA, BIG STAR SIGNS WWE DEAL, GREEN ON CAMP WWE AND MORE

By Dave Scherer on 2016-04-25 13:50:00

After already signing to appear in the upcoming WWE film, "Temple", Deadline.com is reporting that Wesley Snipes' production company has signed a multi-film deal with the aim of developing and producing elevated branded content with WWE Studios.  Temple, which features Seth Rollins, is the first film of the deal.  You can read the whole story by clicking here.

WWE made their latest Form 8-K filing last week.  You can read it by clicking here.

John Cena and Nikki Bella have been announced as attending President Obama's last White House Correspondents' dinner on Saturday.

The word we are getting is that after appearing on "The Talking Dead" last night, Chris Jericho has flown cross-country and will be at Raw.

Seth Green was interviewed by USA Today about the upcoming "Camp WWE" series.  You can check it out by clicking here.

WWE announced the following:

WWE® Names Jay Li Vice President & General Manager, Greater China

STAMFORD, Conn.--(BUSINESS WIRE)--

WWE (WWE) today announced the appointment of Jay Li as Vice President & General Manager, Greater China based in Shanghai. Li, a senior executive who has held multiple leadership positions in key industries in China and the U.S., will report directly to Ed Wells, WWE Executive Vice President, International.

In this newly created role, Li will lead WWE’s strategic business development initiatives and day-to-day operations in China and work in conjunction with local government authorities and partners across all of WWE’s lines of the business including television, live events, marketing, sponsorship, new media, licensing and merchandising.

“China is strategically important for WWE and we are confident that Jay will help successfully develop our brand and business in the market,” said Gerrit Meier, President, International, WWE. “We remain committed to expanding WWE internationally, and our presence in China is critical to the company’s future growth.”

Prior to joining WWE, Li served as Skullcandy, Inc.'s China General Manager, where he helped launch its business in China, grow annual sales and successfully establish Skullcandy as a leading youth brand.

Li joined Skullcandy from Li Ning Company Limited, China’s leading sporting goods company, where he held multiple leadership positions. As Vice President & General Manager of the company’s International Division, Li played a key role in growing annual revenue to more than $1.4 billion.

Earlier in his career, Li held executive roles at IBM and Andersen Consulting, LLP, and graduated summa cum laude from Middlebury College where he earned a Bachelor of Arts degree in International Politics and Economics.

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